Biggest Mistake #50 – Lots of Ideas, Little Implementation

January 5, 2009

One of the services our company has provided over the last several years is handling the sales table at various Internet and information marketing conferences. As a result, we’ve seen more than our share of what are called “seminar junkies.”

While we talked earlier about the importance of attending live events to network, nothing pains me more than to see the same person repeatedly coming to the sales table purchasing package after package. They jump from idea to idea, looking for some “magic bullet” that doesn’t exist. Every idea sounds like the best idea they ever heard.

Ideas are great, but implementation is where it’s at. If you never take action on what you learn and never bring your product to market, then you make nothing from the idea.

Good ideas truly are a dime a dozen. Great implementation is worth more than its weight in gold. Nike says, “Just Do It.” Larry the Cable Guys says, “Git ‘R Done.” However you say it, if you never lay that first brick, you’ll never build your information marketing empire.

Implementation is It. Implementation is It. Implementation is It.

If you never take action on what you learn and never bring your product to market, then you make nothing from the idea.

Are you up to It?

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